Offer
A fixed-price website for a London business, built by one person and written around the local searches your customers actually use.
Ask for a London quoteWeb Designer in London.
I'm a London-based web designer building fast, honest websites for independent London businesses. Fixed pricing, clear scope, and a working site in ten business days.
Start Your London Project →About LondonThe Market,
The Market,
In Plain English.
I'm Bowei, and I run CraftedPages as a one-person studio from London. I build websites for London businesses: the florist on Columbia Road, the physio on Harley Street, the coffee shop round the back of Hackney Downs. One person writes your copy, designs the layout, and ships the code. That's me. You don't pass through an account manager or brief a junior designer you'll never meet again.
Most London small businesses don't need a bloated site with a CMS nobody logs into. They need a clean homepage, a services page, clear pricing or contact details, and something Google can actually read. I start at £250 for a Starter site and ship it in ten business days. If you want more pages, a booking form, or an online shop, the Business tier is £400 and the Growth tier is £1,000. Fixed prices. No hourly clock.
I'm actively taking on London clients right now. If you run a business anywhere from Croydon up to Barnet, or Ealing across to Stratford, I'd like to hear about it. I'll quote you a flat price within a day, and if we agree the scope, you'll have a live site inside two working weeks.
The economics of a London small-business website are worth laying out honestly. Most of the money in this city still comes from the Square Mile and Canary Wharf: finance, insurance, legal, professional services. That capital spills out into Shoreditch and Old Street as fintech and tech rent, into Soho and Fitzrovia as creative and media spend, into Mayfair and St James's as wealth-management offices. The small-business site I build is almost never selling into that big-money layer directly. It's selling to the people who serve it: the private clinic, the yoga studio, the branding freelancer, the plumber, the independent cafe three streets off a Tube station. The person commissioning your site is usually the founder. You know your customer better than any agency planner ever will. My job is to get what you already know out of your head and onto a page that loads in under two seconds.
London also has the widest cost-of-living and cost-of-doing-business spread of any UK city. A cafe in E8 pays a different rent than one in W8, takes a different kind of order, and needs a different register on its site. I won't write you a site that tries to sound like every other London business. I'll write a site that sounds like your part of London.
Priority cityWhat I'd Put
What I'd Put
Above the Fold.
Proof boundary
This is a service-area page, not a local case study. I'm actively taking on London projects, but I won't claim local clients or local results I cannot prove.
See capability examplesBest fit
Most London small businesses start with Starter or Business: enough pages to explain the offer, show service areas, and make the enquiry route obvious.
Compare the plansStarter£25010 business days
simple local presence, contact, and core service copy
Business£40014 business days
separate service pages, stronger local SEO, and analytics
Growth£1,00014 business days
larger content sets, priority delivery, and custom integrations
Who I build for in LondonThe Businesses
The Businesses
This Works For.
Most of my London enquiries come from businesses between three and fifteen people. The pattern is similar across industries: the founder or owner wears every hat, the site was built five years ago on Wix or an old WordPress theme, and updating it has slipped down the list for months. I'm good at this kind of site. I don't need weeks of discovery. I'll read your existing site, ask six or seven questions, and draft something you can react to.
Private clinics on and around Harley Street often have specific constraints: patient confidentiality, regulated language, clear pricing, and a booking flow that doesn't feel cheap. I understand that context. Creative studios, at the opposite end, want a site that gets out of the way and lets the work speak. Both are solvable at the Business tier (£400). Independent cafes and shops usually do best on Starter (£250), which is genuinely enough for a single-location venue.
London search patterns tell you what actually converts. A Shoreditch creative studio gets found by potential clients typing the studio name plus "portfolio" or a very specific discipline like "motion design studio London". A Marylebone consultant gets found by patients searching for a condition plus an area: "knee specialist W1", "private dermatology Harley Street". A Peckham cafe gets found by "brunch Peckham" or "SE15 coffee", almost never by "London cafe". The site has to match those real queries, line by line, in page titles, meta descriptions, and body copy. That's the difference between a site that sits there and a site that brings in enquiries.
Creative studios and agenciesShoreditch, Soho, Clerkenwell, Hackney
Private healthcare clinicsHarley Street and Marylebone consultants
Independent hospitalityPeckham, Dalston, Brixton, Deptford
Independent consultants and advisersMayfair, City, Victoria one-person firms
Trades and home servicesplumbers, electricians, decorators across all boroughs
Business districts & characterWhere the Work
Where the Work
Actually Lives.
London isn't one market. It's dozens stacked on top of each other. A private GP in Marylebone sells to a completely different customer than a car-valeting outfit in Tottenham, and a design studio in Shoreditch talks to the world in a different tone than a family solicitor in Ealing. When I build a London site, the first thing I do is work out which borough and which customer you're actually speaking to. A homepage that works on the Fulham Road would fall flat on Kingsland Road.
The creative cluster still runs east: Shoreditch (EC2A), Hackney Wick (E9), Clerkenwell (EC1), Old Street (EC1V), Dalston (E8). Plenty of small design studios, film producers, and indie agencies there. Soho (W1D), Fitzrovia (W1T), and Covent Garden (WC2) hold the post-production houses and advertising boutiques. Harley Street and the surrounding Marylebone streets (W1G) are still the private-healthcare centre of the UK, with hundreds of consultants running one-person or two-person clinics. Mayfair and St James's (SW1A, W1J) carry the boutique wealth managers, family offices, and legal consultants that don't advertise but do need findable, credible sites for referrals.
Independent hospitality has spread south and east. Peckham (SE15), Brixton (SW9), Dalston (E8), Deptford (SE8), Walthamstow (E17): small cafes, wine bars, record-shop-bars, pizza places run by one family. Borough and Bermondsey (SE1) carry the food-market-adjacent restaurants and wine importers. Camden (NW1) still runs on hospitality and live music. The West End holds the legal and financial consultants in Mayfair, St James's, and Victoria. The trades, plumbers, electricians, decorators, builders, are everywhere: Zone 2 through Zone 5, every high street has a van parked outside. Each of these groups needs a different kind of site.
The way customers search is shaped by the Tube map as much as by postcode. "Pilates near Clapham Common", "emergency plumber N1", "SE15 dentist", "coffee Shoreditch High Street": the queries are specific and they're local. A site that names the right stations, the right streets, and the right neighbourhood nicknames will land for searches that a generic "London plumber" page never will. I write for the station name and the postcode because that's what your customers type.
What London has that almost nowhere else does is search volume. Someone searches for "emergency plumber Islington" a hundred times a day. "Pilates Clapham" is a busy query. That means a properly built site, with clear local keywords and a Google Business Profile linked correctly, will pay for itself within weeks. It also means the competition is real. I won't pretend a £250 site is going to outrank a big chain. But it will absolutely rank for the long tail of searches your chain competitors ignore.
How I'd build for youMy Approach
My Approach
for London.
When a London business gets in touch, I'll ask what your customers actually search for, where they convert (phone, form, walk-in, booking link), and what the current site is costing you in missed enquiries. I'll send a fixed quote, usually within a day. Once we agree, I write the copy, build the pages, wire up analytics, and set up your Google Business Profile if you haven't already. A Starter site is live in ten business days.
On the technical side, I build with modern static tooling, which means your site loads fast, ranks well, and doesn't cost much to host. I'll hand over full ownership of the code, the domain, and the hosting. No lock-in. If you later want to add a blog, a shop, or a booking system, you can either come back to me or take it elsewhere. That's your call, and I won't make it difficult.
I'm not the cheapest option in London. There are £99 Fiverr gigs and there are agencies charging £15,000 for the same thing. I sit in the middle, quality-wise much closer to the agency end. If you want a site that looks considered, loads in under two seconds, and reads like a human wrote it, £250 to £1,000 is the right range.
A typical London Business-tier build, start to finish, looks like this. Day 1 I read your existing site and three close competitors, then send a scoped quote. Day 2 or 3 we agree, you send brand assets and any content you already have, I send a short questionnaire. Days 4 to 8 I draft copy, design the layout, and build the pages. Day 9 or 10 you get a staging link to review. Days 11 to 13 cover revisions in the agreed scope. Day 14 we launch: domain pointed, analytics live, Google Business Profile verified. For Starter the same sequence compresses into ten business days, and for Growth the priority lane keeps it at fourteen even with a bigger scope.
Common questions
London FAQ.
No. I'm based in London but I work remotely across the UK. The reason my London page exists is because most of my enquiries come from here and I know the boroughs and high-street economics well. If you're in Glasgow or Cardiff, the process is identical and the pricing is identical.
Yes, local SEO is part of every build. I'll set up your Google Business Profile, put the right schema markup on your site, make sure your NAP (name, address, phone) is consistent, and write pages that target the specific London searches your customers actually use. I won't promise page one for competitive terms, but I will give your site the best honest chance.
Yes, for London clients I'm happy to meet in person once if it helps. Usually a coffee in central London or near your premises. Most of the work still happens over email and a shared document because it's faster, but I know some founders prefer to put a face to the name before they spend money.
Starter at £250 covers a single-page clinic site with clear services and a contact form. If you need separate pages per treatment, a proper booking flow, and patient information downloads, Business at £400 is the right tier. Growth at £1,000 covers a larger clinic with staff pages, multiple treatments, and priority turnaround.
Starter goes live in ten business days from the moment I have your content and brand details. Business is fourteen business days. Growth is fourteen days on priority. I work one project at a time per tier, so the queue is short. If you need it faster, tell me upfront and I'll be honest about whether I can slot it in.
Related
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Ready When
You Are, London.
Tell me about your business. I'll come back with a fixed-price proposal within 24 hours. No pitch, no pressure.
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